UI/UX Design4 min read
5 UX Mistakes That Cost You Customers
Small design details can send visitors away. Learn what they are and how to avoid them.
Plenty of beautiful sites fail to hit their goals because the experience gets in the visitor's way instead of helping. Here are the most common mistakes.
- Slow loading: every extra second noticeably cuts conversions.
- Long forms: ask only for what's essential.
- Unclear buttons: visitors must know the next step instantly.
- Ignoring mobile: most visitors browse on their phones.
- Tiny text and weak contrast: they hurt readability and accessibility.
How to spot them
Watch visitor behaviour with heatmaps and session recordings, try your site on different devices, and ask people who don't know the project for feedback. Testing early is far cheaper than fixing problems after launch.